The first price
Your homemade cookie pop-up is ready. What should one box cost?
A REAL-WORLD BUSINESS GAME FOR BIG-THINKING TEENS
Your idea is the starting line. Run the missions, make the calls, learn the moves—and build the confidence to turn “what if?” into “what’s next?”
YOUR FOUNDER PATH
Every decision builds a skill. Every mission moves you forward.
CHOOSE YOUR OWN ADVENTURE
Real-world choices, made bite-size.
Each mission takes about 3 minutes.
Your homemade cookie pop-up is ready. What should one box cost?
Everyone could buy your custom tote. Who should you talk to first?
Your crew has a big idea and a tiny budget. What do you do first?
You have a small launch budget. What deserves your first dollars?
Turn a simple product into something people remember.
Make your idea clear, memorable, and easy to understand.
THE FOUNDER TOOLKIT
No spreadsheet wizardry.
Just a couple of useful first moves.
See what each item costs, then choose a simple margin to plan your price.
A planning example. Remember to include your time and any other costs.
A strong intro says who it helps, what you make, and why it matters.
Your selections stay in this page and are not saved.
YOUR NEXT DECISION IS WAITING
Three quick choices. One new skill. No wrong turns—just chances to learn.
Pick any mission above, or jump into a quick business challenge.
A LITTLE PRACTICE GOES A LONG WAY
No fancy words. No experience needed. Just everyday challenges that help you think like a founder—and back yourself in the real world.
Find your first mission ↗Start with money, marketing, or teamwork.
Choose what feels right. See what happens.
Build skills you can use in your own life.
BIG-COMPANY DREAMS. FIRST-DAY ENERGY.
Built with global ambition and a world-class imagination—one first move at a time.